Boost your business writing

Boost your business writing

Boost your business writing Emails, reports, Ads, white papers, product instructions, web pages, push notifications, social media posts... all...
Is AI watching you?

Is AI watching you?

Is AI watching you? While much of society has returned to a pre-pandemic state, the same is not true of remote and home working arrangements...
5 Principles of B2B sales

5 Principles of B2B sales

5 Principles of B2B sales B2B? B2C? What’s in a letter? Sales is sales, right?! Not so much. Selling to businesses is not the same as selling to...
The need for strategy in a VUCA world

The need for strategy in a VUCA world

The need for strategy in a VUCA world “...Without a compass bearing, a ship would neither find its port nor be able to estimate the time required...
Sales – a closing conversation

Sales – a closing conversation

Sales – a closing conversation When you’re closing a sale with a new prospect, what do you actually want? Just another entry in the order book...
Business writing skills in the news

Business writing skills in the news

Business writing skills in the news It’s not often that a story on writing skills makes it into the pages of a national newspaper, but The...
Top tips to help you close a sale

Top tips to help you close a sale

Top tips to help you close a sale Sales is a vital role in any business. In both B2B and B2C, customers are becoming more cautious with their...
An introduction to Contract Management

An introduction to Contract Management

An introduction to Contract Management It’s not always easy finding the right suppliers and contractors. And yet it can be essential to find the...
Account management essentials

Account management essentials

Account management essentials What’s your approach to customer/client engagement? Are you just taking orders when they arise, or are you ‘managing...